Before MTV, imaginative music listeners often composed their own mental movies inspired by a track. The lyrics, melody, and deeply personal associations evoked vivid visuals for each person. Then came moonwalking and animated heartbreak, imagery that, like a musical earwig, locked in, seemingly for an eternity. For many, it replaced their own imagination. The director's vision became the "correct" one, and replaying the song often meant a review of the video running through the mind, as well. Narrative videos imposed upon rather than expanding the imagination ("Sledgehammer"), reductive and literal-minded -- a great argument supporting live performance videos.
I was never a fan of the tyranny imposed by what I considered the standardized, highly-rotated visual narratives' intrusion on my deeply personal emotions and memories. I preferred instead the joyful musical nostalgia of rebellious runs through the night with a paper bag of shucked corn, car rides to concerts and skating rinks, and reminiscing about a girlfriend's perfume.
It's best that MTV be left in its proper place -- the dustbin of history.


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