In 1982, Ari Weinzweig, co-founded Zingerman’s Delicatessen with a $20,000 bank loan and a Russian History degree from the University of Michigan. He opened the doors with two employees and a small selection of specialty foods and exceptional sandwiches. Today, Zingerman’s Delicatessen is a nationally renowned food icon and the Zingerman’s Community of Businesses has grown to 10 businesses with over 750 employees and over $55 million in annual revenue.
Ari discusses his latest book, The Power of Beliefs in Business, which is a 600-page culmination of three years of research and reflection on how beliefs are at the core of everything we do and how what we believe will significantly alter our outcomes of success or failure. Ari discusses the secret to great sandwiches, how to cultivate hope in business, forming positive beliefs and the growing pains of the customer service industry.
Ari discusses his latest book, The Power of Beliefs in Business, which is a 600-page culmination of three years of research and reflection on how beliefs are at the core of everything we do and how what we believe will significantly alter our outcomes of success or failure. Ari discusses the secret to great sandwiches, how to cultivate hope in business, forming positive beliefs and the growing pains of the customer service industry.
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