10 November 2013

Interest.

O'Keeffe, On the River, 1964


I think it's so foolish for people to want to be happy. Happy is so momentary -- you're happy for an instant and then you start thinking again. Interest is the most important thing in life; happiness is temporary, but interest is continuous.

Georgia O'Keeffe

In recent years researchers have begun to build a science of interest, investigating what interest is, how interest develops, what makes things interesting, and how we can cultivate interest in ourselves and others. They are finding that interest can help us think more clearly, understand more deeply, and remember more accurately. Interest has the power to transform struggling performers, and to lift high achievers to a new plane.

CONNECT

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